Seeking surf-inspired goods in California? Look no further than Aloha Sunday, a small and inviting shop in San Diego’s popular North Park neighborhood.

As a group of kids traveling west from New York, our suitcases are seriously lacking some beach essentials: trunks and swimsuits, printed tees, canvas totes and surf wax. Luckily the owners, Kahana Kalama and Billy Wickens, met with us to help us begin to fill the void.

Prior to opening Aloha Sunday, Kahana was traveling as a professional surfer. The shop carries the kind of things that he and Billy want to own, that they couldn’t track down in San Diego prior to opening the shop. Many of brands that previously sponsored Kahana are now carried on Aloha Sunday’s shelves.

It’s just the two of them running the store on a day to day basis and they’ve really caught the retail bug. They have the chance to interact with customers one on one (just as we do on the bus), introduce them to new products and make them feel right at home in the process.

The duo joined us for the Common Good Market on Saturday, and we plan to make another stop by the store before heading up to Los Angeles on Monday.  We could use at least a few more beach-appropriate clothing items to hold us over for the next couple of months.

Kahana is wearing the Beckett in Striped Chestnut and Billy is wearing the Bensen in Olivewood

Photos by Collin Hughes

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