The Blog

· October 25th, 2014

TO DO · 10/01/2014

Atlanta, We Made It

Fact: We’ve been pining for a place to put down permanent roots in Atlanta ever since we first visited in 2012. Well, we’re happy to report that our dreams came true last weekend.

Fact: We’ve been pining for a place to put down permanent roots in Atlanta ever since we first visited in 2012. (It was a delicious trip.) Well, we’re happy to report that our dreams came true last weekend. Hello, Buckhead.

warbyparker_atlanta_FINAL_0006_lo-res

Given that Buckhead is known for its excellent shopping and residential charm, we’re setting up shop and paying homage to the lovely surroundings with one of our most sophisticated (and spacious!) stores yet. Inside you’ll find rich, dark millwork, tufted leather banquettes (for reading and relaxing), chevron wood floors, and library tables with old-school built-in brass lighting. There are also over a dozen bays stocked with glasses and books—the books all sourced from independent presses. And how could we forget about the photo booth? (We could never.) To satisfy everyone’s self-documentation needs, we outfitted the photo booth with custom illustrated backdrops from artist Wayne Pate.

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We can’t wait to see you there!

262 Buckhead Avenue
Suite C315
Atlanta, GA 30305
404.479.9755
Open daily 11:00 a.m.–7:00 p.m.

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TO MEET · 09/29/2014

Retail Fun Facts, Part II

And now, a little more about our retail team. (We like to think of them as our in-house style superheroes.)

And now, a little more about our retail team. (We like to think of them as our in-house style superheroes.)

Uniform

Monocle

LunchSpotv2

MensAndWomens

 

 

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@WarbyParker

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TO MEET · 09/25/2014

Floor Plan

We love polls. Sometimes we poll our fellow employees about their tastes,
preferences, and visual distractions. Here’s where we share the results.

This week’s question: what is your favorite Instagram account?

We love polls. Sometimes we poll our fellow employees about their tastes,
preferences, and visual distractions. Here’s where we share the results.

This week’s question: what is your favorite Instagram account?

Brand Design @youdidnoteatthat

Copy @joanaavillez

Product Design @loudoillon

Brand Marketing @juan_in_nj

Consumer Insights @infatuation

Tech @instagram

Online Experience @dguttenfelder

Recruiting @momentskis

Social Innovation @stonefoxbride

Retail @oprah

Customer Experience @natgeo

Product Strategy @humansofny

Communications @buzzfeed

Social Media @mistermort

New Stores and Facilities @miraduma

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TO BUY · 09/22/2014

We Spy: Polished Gold

What’s as good as gold?

What’s as good as gold?

Our rich new hue Polished Gold, of course. (We would also accept “unlimited vacation days.”)

Trophies are nice too.

Wally in Polished Gold

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TO READ · 09/19/2014

To Read: Can We Tell You What to Do?

Yes? No? Well, we don’t want to step on any toes. Proceed as you like. (Or don’t. Up to you.)

Yes? No? Well, we don’t want to step on any toes. Proceed as you like. (Or don’t. Up to you.)

Each title in the above reading syllabus also happens to be a direct command. Pick what’s most applicable and get reading.

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· 09/17/2014

Down. Set. Flick!

We have an affinity for games, sports, or anything even slightly competitive. It’s not that we’re aggro, we just really enjoying toeing the work-play line.

We have an affinity for games, sports, or anything even slightly competitive. It’s not that we’re aggro, we just really enjoying toeing the work-play line.

So when we set up shop in Dallas, we made it a priority to carve out space for recreational activity. Being in Texas, football came to mind. Our store, however, isn’t ideal for such bustling activity. (You know, flying footballs and shelves of glasses don’t exactly harmonize.)

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The solution: flick football! It’s weirdly competitive, super fun, and doesn’t require a ton of space (or athleticism). To kick things off, we held our first flick football tournament this past month. As advertised on the flyer—which was distributed to local businesses to cull local talent—we promised “sports, beer, and friendly competition.” All three promises were kept.

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In all, seven talented teams participated in the event. The competition was stiff, and the winner was Bolsa Mercado, who also happened to supply the tournament with delicious beer and popcorn. Coincidence? Actually, yes.

4Winners!

3Not a winner!

6Everyone’s a winner!

5

 

 

 

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TO BUY · 09/15/2014

We Spy: Petal Tortoise

What do you desire? Well, hopefully Petal Tortoise.

What do you desire? Well, hopefully Petal Tortoise.

It’s downright disarming with its soft pinks, rich browns, and striking good looks. We paired it with our new favorite anthology from n+1.

Annette in Petal Tortoise

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The Warby Parker blog is where we post about things
we’re reading, writing, seeing, making and doing.